Esports revenue is expected to top $1 billion worldwide for the first time during 2019

April 5, 2019


The industry surrounding competitive video gaming — the scene commonly known as esports — is expected to generate $1 billion in annual revenue for the first time in 2019. A recent report from analyst group Newzoo predicts a 26.7% increase in esports revenue from 2018, bringing the projected annual revenue to $1.1 billion.

The big boost in income is largely credited to media rights deals, which are expected to grow by 41.8% to $251.3 million. The largest portion of esports revenue still comes from sponsorships; investments in advertising and other marketing deals are expected to provide a revenue stream of $456.7 million.

The revenue generated by esports is just a fraction of what the overall video game industry generates each year. SuperData reported that video games generated $87 billion in revenue worldwide during 2018. Esports reflect a smaller, more focused audience that is invested in competition and content based on specific games, like “Overwatch,” “League of Legends,” “Street Fighter,” or “Super Smash Bros.”

Read the Complete Story

Categorized in: